Who would have thought 20 years ago that the biggest single retailer in the world would not have a physical brick and mortar store where its customers could drive to when they needed to do their shopping? According to Forbes, Amazon is now the largest retailer in the world after surpassing even Walmart. And they are a business that is entirely online.
Consider Changes to Your Business
If you have a business, no matter if you are providing a service or product, you have to view yourself as a miniature Amazon at the moment. Try to consider the way they do things and do your best to incorporate them into your business. It may just be easier than you think.
Say Goodbye to Brick and Mortar
Just think of the overhead expenses you would save on if you decided to make your business a completely online one and got rid of the physical store you have currently. You would no longer have to pay rent on the building. You wouldn’t need insurance, utilities, or anything like that. Plus, with an online business, you are open 24 hours a day. You won’t be missing out on anybody’s business.
Marketing Emails
When you purchase something on Amazon, it is just the beginning. You will receive followup emails asking if the product met your satisfaction and weeks later you will also receive another asking if you have to reorder. They use your email to contact you and remind about the services and products they offer. You could be doing the same thing with your business. By getting your customers’ email addresses, you can always make sure that you are on their mind with emails now and then. After all, it is much simpler to keep a current customer happy than finding a brand new one to take their place.
Don’t Forget to Pimp Out Your Website
You will want a website that will make your business stand out among the rest. Since you will not have a physical storefront any longer, take some of this money and hire a professional to deck out your website as best they can. Also, once you have this completed, you will want to have a web hosting service that can safely and efficiently handle the traffic. It is simple to find a web hosting in Canada that will fit your needs as you make your business more like Amazon.
